As brands as well as pure content creators compete harder for our attention, the lines between selling to us and keeping us entertained are blurring. Everything’s up for grabs, including who adopts and develops the latest cutting edge content origination and presentation technologies and services. Digital humans Highly realistic-looking AI-driven avatars that can interact conversationally […]
NEWS
Disney are going to slip us a Mickey in January
From the start of 2024, 95 years after it was created, Disney’s original Mickey Mouse character, as seen in the 1928 short Steamboat Willie (below), passes into the public domain and becomes free to use. However, anybody thinking about doing something with the world’s ost famous rodent should read Disney’s fine print before getting underway. […]
How to install an LED wall (video)
In the video below one of the team from VFX Technologies shows what goes into assembling and preparing an LED wall in a virtual production environment. panel specifications do’s and don’ts (US) power requirements installation, including physical alignment screen set-up and commissioning
Welcome to the jungle: Lucidlink and Magicbox at Adobe Max 2023
At Adobe Max 2023, real-time collaboration enablers LucidLink joined forces with mobile virtual production studio company Magicbox to showcase the production flexibility afforded by combining cloud-based infrastructure with a virtual production studio in a big truck. The innovative Magicbox Mobile Superstudio™ is “a fully functioning LED volume and computer control centre packed inside a transforming semi-trailer”. […]
All I want for Christmas is a comprehensive GPT prompting guide
With thanks to Eric Vyacheslav on Linkedin, this is Open AI’s recommended strategy for getting the best out of prompting GPT. 1 – write clear instructions be specific: Clarity in instructions leads to more relevant outcomes. define the desired output length and complexity. demonstrate preferred formats. minimise ambiguity to enhance model accuracy 2 – provide […]
Tom Hanks moonwalks into the world of immersive visitor attractions
For those of you looking for something fun and educational to do in London this Christmas, The Moonwalkers is a new immersive installation at Lightroom that celebrates the NASA moon landings of the early Seventies and takes visitors on a journey all the way to the lunar surface. The man behind the project, Tom Hanks, […]