The Walt Disney Studios StudioLAB is examining a new AI-enabled QC programme to flag unwanted film anomalies for fine tuning. The result is art without distraction, improved workflow, and a system that gets smarter with use.
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AI
Measure for measure?: generative AI spooks brands and prompts PACT to act
There’s no escaping it, generative AI is getting right under everybody’s skin at the moment. Its widespread use in advertising is leading some brands to issue demands and warnings hither and thither in a bid to contain it and stop it, as they see it, from threatening their businesses. Following on from discussions and advice […]
AI
Why does artificial intelligence hallucinate?
Some of machine learning’s main issues are around time and cost and the amount of training material required to train models that are useful and produce accurate, pleasing results. Why is it so difficult? AI tools are ‘learning’ not to be caught out by people asking them nonsensical questions and have started to give as […]