In 2023 the virtual production and in-camera visual effects industry is set to grow by another 20% to $2.2 billion, says Deloitte Global. The forces driving this growth audiences demanding film and television genres that rely heavily on digital capabilities streaming video services embracing these genres to fill production slates and reduce costs greater reliance […]
Steve Jarratt’s 23 August IBC 365 post begins with a really good summation of what virtual production is, for the uninitiated. ” …the combination of physical and digital assets in a real-time filmmaking environment. It ranges from motion capture stages with real-time feedback of digital doubles and virtual worlds, to the latest advances in LED […]
The UK’s Department for International Trade and Department for Digital Culture, Media and Sport are together backing a new initiative aimed at creating national standards for job training in the fast-developing creative and technical field of virtual production. With government support, former DNEG joint MD Alex Hope will lead a steering committee to drive uptake […]
Out of adversity and to nobody’s surprise, two of the areas of content creation that have come on in leaps and bounds during the last twelve months are real-time 3D animation and virtual production. These developments have had a big impact on the way VFX artists, animators, graphic artists, film directors and producers work and […]
The London-based investment firm has announced that the capital’s newest production space will arrive in 2021 “This will be an owner-operated business, spearheaded by people who have long and deep experience across many aspects of the film industry with success stories like Picturehouse Cinemas, Love Film, Arts Alliance Media, Met Filmschool and Park Circus under […]
Satore Studio and MBS Equipment have got together to show how virtual production can be made to look so real that “even a trained professional wouldn’t know it was fake until the very end”. In the 90-second film for agency Quite Brilliant, we see an actor in a wide range of settings, from a living […]